- You own a retail store but can't be there every hour it's open.
- Employee morale is lower than it should be and you have higher turnover than you should. When you walk through the door, there's a feeling of doom and gloom in the air.
- There's no "hustle" displayed by staff.
- Sales are down.
Do any of these sound familiar? If you've chosen the wrong person to run the store as a retail manager, you'll be experiencing at least one of these symptoms. Your retail store manager can make or break your business. So, the question is: "Is there a way to accurately predict how well someone will do as a retail manager before they're hired or promoted into the position?"
Yes. You can use a profiling tool developed specifically for that purpose. One that accurately predicts performance. One that gives you the critical selection and training information you need to make an informed decision. One that tells you in no uncertain terms how your candidate stacks up to other successful retail managers.
Over the years, we've worked with hundreds of retail franchisors in the U.S., Canada, Ireland and the U.K., Australia, New Zealand, and Saudi Arabia. We've helped them grow their businesses by helping them select the best franchisees using the FranchiZe Profile.
Those clients were so impressed with our performance predictions, they asked us to do research to see if we could bring the same level of accuracy to selecting retail managers.
The result is the Retail Manager Forecaster. It's designed to do one thing and one thing only - predict the performance of the candidate.
That research showed that to be truly successful, retail managers need to be extremely strong in 6 critical areas:
- Having a positive attitude
- Treating employees with respect and trust.
- Very high levels of drive and a very strong work ethic.
- A high level of comfort with local store marketing.
- A strong belief that the "customer is king".
- Enjoys being around people very much.
None of these are unexpected. If you've been involved in retail for any length of time, you already know all these areas are critical to success. However, the difficulty has always been: "How do I measure these areas?". That's why we've distilled the results of our research and made it available in an easy-to-use and easy-to-read format.
Here's a Profile Comparison Chart in PDF format with details on the PreInterview Checklist, the FranchiZe Profile, and the Retail Manager Forecaster.
